You are sponsoring the Grand Prix category – the creme de la creme of the awards. Evaluating the competition, understanding your audience, and analysing content that works best for brands is essential for meaningful growth. Social listening is going to be a key tool necessary for predicting campaign success. Are there any recurring trends in the industry that you expect to see coming through when the night’s winners are announced? We’re thrilled at the robust showing of shortlisted companies this year! As time goes on and the influencer marketing industry grows and evolves, it’s clear that more companies are investing in the space and really believe in the future of the field. Having viewed the shortlist, what are your impressions of the standard of companies in the running this year? Events like this show the world how we contribute to the global marketing landscape and beyond. In years past, influencer marketing has had an air of mystery surrounding it. What do events like this bring to the influencer marketing industry?Įvents like the Influencer Marketing Awards bring a heightened level of awareness and professionalism to our industry.
We’re thrilled to have you involved in the Influencer Marketing Awards. We spoke with Diogo Felippelli, CMO of Tagger Media, about what makes a campaign stand out from the crowd, recurring industry trends, and what different regions can learn from one another. We couldn’t be happier that Tagger is sponsoring the Grand Prix category and the welcome drinks at this year’s Influencer Marketing Awards taking place at Sheraton Grand in London on March 25.
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